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Real estate app MVP built around licensed MLS data

Feed access first, then the agents, the clients, and the showing request.

A real estate app MVP starts with a question founders often ask too late. Whose listing data can you show, and under what rules? We sort out MLS or IDX feed access with you first. Then we build the agent, brokerage, and client roles, the lead routing, and the showing request that tell you whether agents and buyers will use it.

The short answer

A real estate MVP is a first product for agents, brokerages, or their clients, built on listing data you are licensed to display. We connect one MLS or IDX feed in one market, keep listings fresh, and build roles, lead routing to agents, and showing requests. It tells you whether agents adopt it before you add more markets.

LeadFit
Marlowe CoA
Vela LabsA
K. AdlerB
Orin & CoC

What it does

  • One MLS or IDX feed for one market, synced as often as the license allows
  • Listing search with the display rules and attribution your MLS requires
  • Agent, brokerage, and client accounts, each with its own view
  • Lead routing that gives every inquiry an agent and a fallback
  • Showing requests the listing agent can confirm or answer with a new time

Best for

Brokerages and agent teams building their own tool, and founders building one to sell to them, who want agents using it before paying for more markets.

What you provide

  • Your MLS membership, or a broker partner who can sponsor the data license
  • The market you want to launch in first
  • How leads get assigned today, whether round robin, by area, or by who is on duty
  • A few agents willing to try the MVP with live clients

[HOW WE'D BUILD IT]

Built around your data license, then the agents

01 · Secure the feed

Licensing before code

Each MLS sets rules on who may display its data, how often it must refresh, and what attribution sits on every listing. We work out the access path with you, whether IDX through a brokerage, a data vendor, or a RESO Web API feed, before anyone designs a screen.

02 · Keep listings current

Freshness and status

A home shown as active after it went pending puts an agent in an awkward call with a client. The MVP syncs on the interval your feed allows, drops off-market listings on the next sync, and records when each one last changed.

03 · Route the lead

Agents, clients, showings

Clients save homes and ask for showings. Agents get routed inquiries and confirm times, and the brokerage sees who responded. Routing follows the rules your team already uses, with a fallback when the assigned agent does not pick it up.

What the MVP leaves for later

From one market to a multi-feed platform

Listing data
One feed in one market, synced on the schedule the license sets.
Several MLS feeds across markets, normalized into one listing model.
Display rules
The attribution and disclaimers your one MLS requires, checked by hand.
Per-MLS display rules applied automatically as each new market comes on.
Lead routing
Round robin or by area, with a fallback agent when nobody claims the lead.
Routing weighted by response time, specialty, and each agent's track record.
CRM
Leads and showings reach agents by email and export to a spreadsheet.
Two-way sync with the brokerage CRM, so notes and stages live in one place.
Showings
Requests go to the listing agent, who confirms or proposes a time.
Calendar sync, showing-service integrations, and buyer feedback after each visit.
Analytics
A simple count of inquiries, showings, and response times per agent.
Reporting on lead source, conversion by agent, and time to first contact.

[TALK TO A BUILDER]

Name the MLS your first market will run on

Tell us which board your agents belong to and how you plan to get listings. Discovery, a paid step, settles the license path and puts a number on the first build.

Feed access settled early

We work out the license path in discovery, before anyone designs a screen.

Roles that fit a brokerage

Agents, brokers, and clients each get the view their part of the deal needs.

Every lead reaches an agent

Each inquiry gets an owner and a fallback, so no buyer question sits unclaimed.

One market, then more

The listing model takes a second MLS feed as an addition, not a rewrite.

[QUESTIONS]

Answered before you ask.

MVP development

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